Bill LaPorte talked about CDI’s entry into social media in his last blog post. I have used the statistics he cited in presentations and with clients. It is really amazing to think about how technology has enabled a message to reach users in such a short time period.
I’ve been studying Enterprise 2.0/Web 2.0/Social Media (or whatever term you want to use) for a few years now. I believe it is the manner in which corporations are going to be working in order to increase collaboration among their workforce, with their partners and customers.
We started experimenting with these new collaborative tools at my employer for the last 18 months or so. We first started a blog a little over a year ago. We saw blogging as a way to show ourselves as thought leaders and to engage with others in the Information Management space. We also use it to advertise events or webinars that our company is hosting or sponsoring. We’ve had some good success with it.
We also began experimenting with microblogging within the company. If you are familiar with Twitter, the difference is this is inside our organization only. We use a product called Yammer to host our microblogging platform. It is restricted to people in the organization by only allowing those with a valid email address from the domain of the organization to login to the account. Yammer has recently added the ability for setting up groups that cross organizational boundaries, but I haven’t experimented with that capability yet.
We find Yammer very useful in sharing items that may have been previously sent via email. We use it a lot for sharing links to other blog posts we’ve read or to other items we find on the web. It allows for threaded discussions as well. It has cut down on the amount of email that goes through the organization.
We have also experimented with a wiki as a central repository for our internal methods. We used this collaboration platform to jointly author this material.
These new technologies can change the way an organization collaborates and shares information. There are some potential impacts to records management programs through there usage, so you need to ensure that your Records and Information Management program staff is aware of how they are being used.
How about your organization? Are you using these new collaboration tools? Are you finding them useful?